Blog Action Day

BLOGGERS TO UNITE ON BLOG ACTION DAY
All Blogs Invited to Take Part in Joining Voices to Help Environment



An international initiative of bloggers known as "Blog Action Day" launched today, with the aim of uniting thousands of blogging voices, talking about one issue for one day. This year on Blog Action Day, which is slated for Oct. 15, 2007, bloggers will be discussing the environment.

Major blogs have signed up to participate, including Lifehacker, Dumb Little Man, Lifehack.org, Get Rich Slowly, Web Worker Daily, GigaOm, The Simple Dollar, Zen Habits, Freelance Switch, LifeClever, Unclutterer, Pronet Advertising, Wise Bread and many more.

"For just one day, we'd like to unite as many of the millions of bloggers around the world and speak about one issue - the environment," said Collis Ta'eed, an Australian blogger from FreelanceSwitch.com, and a cofounder of Blog Action Day. "We want to display the potential and the power of the blogging community, which is a disparate community but one with an amazing size, breadth and diversity. By bringing everyone together for one day, we can see just how much can be achieved, and how much we can be heard."

Blog Action Day is a non-profit initiative, and will be an annual event. As an alternative to blogging about the environment on Blog Action Day, bloggers can opt to participate by donating their blog's proceeds from Oct. 15 to one of several environmental organizations chosen for this purpose: Greenpeace International, The Nature Conservancy, the National Wildlife Federation (NWF), the Conservation Fund, and the Sierra Club. Bloggers who would like to participate in Blog Action Day should visit BlogActionDay.org or email Collis Ta'eed at collis@eden.cc, so they can be listed on the Blog Action Day site. To participate, a blog just needs to write about the issue of the environment on Oct. 15, 2007, or donate its proceeds for the day to one of the chosen environmental organizations.

For our part, Aussie Escape will go halves in the carbon offset of any holidays booked on October 15, 2007. We strongly believe in responsible travel and hope that we can convey this message to all of our customers - not just on one day of the year.